Juice the Cuttlefish
Yes, ladies and gentleman. This cuddlefish is a cuttlefish. Originally conceptualized as a prehistoric reef squid, Juice shapeshifted—as cuttlefish do—into the very invertebrate that inspired our brand. When reviewing my original drawings, it was clear that Juice had to join the club. Find out more about cuttlefish below!
Not only are cuttlefish fantastic escape artists and subtle mimics—just like their octopus cousins—They have the greatest brain-to-body ratio of any invertebrate . There are many kinds of cuttlefish just like Juice, but human plastics have even been found in their habitats, and the Australian giant cuttlefish has been marked endangered! Juice needs your help!